Today I have the immense pleasure of speaking with Jes Wolfe, the remarkable CEO of Rebel Girls, a company dedicated to inspiring the next generation of girls to embrace their most confident selves. In this deep dive into Jess’s life, Jes shares her inspiring story from a small-town Oregon upbringing filled with lots of outdoors time to becoming a powerhouse operator and entrepreneur who is making waves in the world of children’s literature and female empowerment.
Jes takes us back to her childhood, recounting her early money stories that taught her the value of saving and investing from a young age and ultimately set the groundwork for her future in finance, consulting, and, eventually, entrepreneurship. We journey through her career transitions, from her first job picking blueberries to impactful roles at Morgan Stanley, the International Finance Corporation, and BCG to selling her first business and finding her true calling at Rebel Girls.
Throughout the episode, Jess eloquently discusses the importance of long-term thinking in personal finance, the grit required for entrepreneurial success, and her unwavering commitment to supporting women and girls in all her ventures. We also learn valuable lessons in planning out your pivots and taking time to really absorb life to figure out the best move for you and your future.

